La Floresta
La Floresta
TYPE
Construction
TYPE
Construction
DURATION
4 Weeks
DURATION
4 Weeks
LOCATION
Madrid
LOCATION
Madrid
Brand Identity
Brand Identity
Web Development
Web Development
Social Media Management
Social Media Management
Logo
Logo
PROJECT OVERVIEW
PROJECT OVERVIEW
Proyectos La Floresta is a premium construction and interior design firm with over two decades of experience. Expanding from Venezuela and the Caribbean into Spain, the company required an identity and web site that reflects its heritage of excellence and its commitment to refined, full-service interior projects.
Proyectos La Floresta is a premium construction and interior design firm with over two decades of experience. Expanding from Venezuela and the Caribbean into Spain, the company required an identity and web site that reflects its heritage of excellence and its commitment to refined, full-service interior projects.
The Challenge
The Challenge
The Challenge
Despite its decades of expertise, Proyectos La Floresta needed an identity that captured its premium positioning in the Spanish market. The challenge was to translate a legacy of craftsmanship and trust into a brand language that feels both refined and contemporary.
Despite its decades of expertise, Proyectos La Floresta needed an identity that captured its premium positioning in the Spanish market. The challenge was to translate a legacy of craftsmanship and trust into a brand language that feels both refined and contemporary.
WHAT WE DID
WHAT WE DID
WHAT WE DID
We designed a refined digital presence that reflects Proyectos La Floresta’s heritage while projecting modern sophistication. Through an elegant website and carefully curated social media, we positioned the brand as a trusted name in premium construction and interior design. The result is a cohesive identity that communicates both legacy and contemporary excellence.
We designed a refined digital presence that reflects Proyectos La Floresta’s heritage while projecting modern sophistication. Through an elegant website and carefully curated social media, we positioned the brand as a trusted name in premium construction and interior design. The result is a cohesive identity that communicates both legacy and contemporary excellence.
“Working with Corina and Beltrán was such an easy, inspiring process. They really understood our vision and turned it into a brand that feels authentic, elegant, and true to who we are. Seeing it all come together has been incredible.”
“Working with Corina and Beltrán was such an easy, inspiring process. They really understood our vision and turned it into a brand that feels authentic, elegant, and true to who we are. Seeing it all come together has been incredible.”
Victor González
Victor González
Co-Founder and CEO, Proyectos La Floresta
Co-Founder and CEO, Proyectos La Floresta
